FESheaderFlowers

 

ENVS  5150

PERSPECTIVES ON

GREEN BUSINESS

                                          Fall 2012

  yorkT70

 

Wednesdays, 5:30-8:30

HNES 141

 

Course Director:  Brian Milani <bmilani@web.ca>

Office Hours: 4-5:15pm & 8:30-10pm Wednesdays

or by appointment

 

Schedule and Readings

[Note: Readings subject to change.  Check each week.]

Week 1, September 5, Introduction: student introductions and statements of interest, with an overview of key issues and relationships in green business.

·        Brian Milani, “What is Green Economics?”, Synthesis / Regeneration, #37 (Spring 2005); and Race, Poverty and the Environment: A journal for social and environmental justice (2006)

 

Video: Ray Anderson: The Business Logic of Sustainability

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Week 2, September 12, Perspectives on Sustainability & Business

·        Eric Assadourian, “When Good Corporations Go Bad,” World Watch magazine, May/June 2005

·        Gary Gardner and Thomas Prugh, “Seeding the Sustainable Economy,” Chapter 1, The State of the World 2008, NY/Washington: Worldwatch Institute, 2008

·        Joel Makower & editors of GreenBiz.com, The State of Green Business 2012, skim pages 24-82 (and the "trends" section pages 4-23, if you've got time)

·        Jonathan Rowe and David Bollier, "The Missing Sector: Enlarging our sense of 'the Economy'," On the Commons, October 24, 2010

·        Bill McDonough & Michael Braungart, “The Next Industrial Revolution,” Atlantic Monthly, Oct. 1998

·        Walter Stahel, “From Products to Services: Selling performance instead of goods  ITPS Report, #37

 

Optional:

·       The Great Transition, executive summary, New Economics Foundation report, October 2009

 

Powerpoint Presentation

 

 

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Week 3, September 19, The Corporation: Problems & Strategies

·      Jonathan Rowe, “Is the Corporation Obsolete?”, Washington Monthly, 2001

·      Nelson Lichtenstein, “Wal-Mart: A Template for 21st Century Capitalism?”, abridged version of introduction to Wal-Mart: The Face of Twenty-First Century Capitalism (New Press, November 2005)

·        Eric Assadurian, “The Role of StakeholdersWorldwatch magazine, Sept./Oct. 2005

·        John H. Richardson, "Saving Capitalism from Itself: Inside the B Corp Revolution," Esquire, August 23, 2010

·        MonopolyMan.jpgChristine MacDonald, "The Big Green Buyout," E magazine, July/August 2011

·        Majorie Kelly, Can There be "Good" Corporations? When companies are owned by workers and the community–instead of Wall St. financiers—everything changes, Yes! magazine Spring 2012

·       Susan Burns, "The Natural Step: A compass for environmental management systems,"  Corporate Environmental Strategy, #6  

 

 

Optional:

·       William Young and Fiona Tilley, "Can Businesses Move Beyond Efficiency? The Shift toward Effectiveness and Equity in the Corporate Sustainability Debate," Business Strategy and the Environment, 15, 402–415 (2006)

·        Jose Antonio Campos Chaves, "The Challenge of Making Corporate Sustainability Work: A framework to develop and implement a corporate sustainability strategy," EnvironGrade 2009, slideshare

·       Frank Dixon, “Total Corporate Responsibility: Making SRI and CSR sustainableGreenBiz, April 2004.

·        Bob Doppelt, Overcoming the Seven Sustainability Blunders, The Systems Thinker, vol. 14 no. 5, 2003

·        Robert Poiasek, Debunking the Notion of a Triple Bottom Line,  GreenBiz, August 31, 2009

·        Majorie Kelly, The Next Step for CSR: Economic Democracy, Business Ethics, 2002

 

Powerpoint Presentation

 

Videos:

The Corporation: Birth

The Corporation: A Legal 'Person'

The Corporation: Externalities

 

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Week 4, September 26, Values-driven & Local Business

·        David Korten, "A New Economy Policy Agenda," BALLE Policy Panel,  May 23, 2009, livingeconomies.orgimage016.gif

·        David Brodwin, "Americans Leading a Do-It-Yourself Economy as Washington Stalls," US News website, August 2, 2012

·        Rachel Mendelson, "Canadian B-Corps Put their Money Where Their Branding is on Social Causes,"  Huffington Post.ca, March 2012

·        John Talberth, “A New Bottom Line for Progress,” Chapter 2, The State of the World 2008, NY/Washington: Worldwatch Institute, 2008

·       Stacy Mitchell, "Independent Businesses Deliver Bigger Economic Benefit, Study Finds," ILSR website, August 16, 2012

 

Optional:

·        Kirk Johnson, "Small Farmers Creating a New Business Model as Agriculture Goes Local," New York Times, July 1, 2012

·        Carl Frankel, "The Lore of the Local: Q & A with Michael Shuman," Chronogram Magazine, Feb. 27, 2009

·        Josh Harkinson, "Profits of Place: A different vision of success emerges along Main St.," Orion magazine, Jan/Feb. 2004

·        Herman Daly, “Globalism and Its Discontents,” August 2000

·        Stacy Mitchell, “Keep Your Eyes on the Size: The impossibility of a green Wal-Mart,” Grist, March 28, 2007

 

Videos: 

Wal-Mart-devil2.GIFPBS News Hour on B Corporation certification

The Multiplier Effect: Keeping Austin Weird 

Zingerman's: This is Ownership

Michael Shuman on Local Economic Development

 

culture break: sing-a-long celebration of Big Box stores

 

recommended: Is Wal-Mart Good for America?  PBS.org

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Week 5, October 3, Green Manufacturing & Energy

·       Keith Parkins, “Soft Energy Paths”, Gaia briefing paper.

·       Walter R. Stahel, “The Utilization-Focused Service Economy: Resource Efficiency and Product-Life Extension  The Greening of Industrial Ecosystems, Washington DC: National Academy Press, 1994

·       David Morris, “The Once and Future Carbohydrate Economy,” The American Prospect, March 19, 2006

·       John Farrell, Maximizing Jobs From Clean Energy: Ontario's 'Buy Local' Policy, ILSR report, executive summary, January 2011

·       Ben Block, North American Feed-in Tariff Policies Take Off, Worldwatch Institute website, 2011

·       Ed Cohen-Rosenthal, “What is Eco-industrial Development?”, chapter 1 of Eco-industrial Strategies: Unleashing Synergy between Economic Development and the Environment, Sheffield UK: Greenleaf Publishers, 2003

·       Helen Lewis and John Gertsakis, Introduction: Design + Environment: A global guide to designing greener goods, Greenleaf Publishers, 2001

 

Optional:

·         Robert Poulin & Heidi Garrett-Peltier, Building the Green Economy: Employment effects of green energy investments for Ontario, report for Green Energy Act Alliance, Blue-Green Canada & WWF, 2009

·         The Great Green Technological Transformation, World Economic and Social Survey 2011, UN Dept. of Economic and Social Affairs.

·         Work in a Warming World, York U. website

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Videos: 

·        Jeremy Rifkin on the 3rd Industrial Revolution

·        David Morris on energy self-reliant states

·        The Circular Economy

·        How Local Motors Works

·        Barrack Obama talks about Local Motors

·        Amory Lovins on Reinventing Fire

 

 

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Week 6, October 10, Regulation

·       Michael Marx and Marjorie Kelly, “Who Will Rule?”  Yes! magazine, Fall 2007

·       Neil Gunningham and Darren Sinclair, “Regulatory Pluralism: Designing Policy Mixes for Environmental Protection”, Law and Policy 21, 49-76, 1997j0215966

·       Brian Milani,  “Mindful Markets, Value Revolution and the Green Economy: EPR, Certification and the New Regulation”

·       Michael Braungart, "Product Life-Cycle Management to Replace Waste Management", in Socolow, Andrews, Berkhout & Thomas (eds.), Industrial Ecology and Global Change, N.Y./Cambridge: Cambridge University Press, 1994, p. 335-337

·       Brian Dunkiel, M. Jeff Hamond, and Jim Motavalli, “Sharing the Wealth: If We Shift the Tax Burden From Work to Waste, Everyone Benefits”, E magazine, March/April 1999

·       Alex Goldmark, "The Benefit Corporation: Can business be about more than profit?" , Good Business website, July 1, 2011

 

Optional:

·       Walter Stahel, "The Virtuous Circle? Sustainable Economics and Taxation in a Time of Austerity," A Chartered Insurance Institute "thinkpiece", October 2011

·       Michael E. Conroy, Certification Systems as Tools for Natural Asset Building: Potential, Experience to Date, and Critical Challenges, Working paper No. 100, Political Economy Research Institute (PERI), University of Massachusetts-Amherst, July 2005  (skim)

·       “EPR: A Prescription for Clean Production, Pollution Prevention and Zero Waste”, Grassroots Recycling Network, August 2003

·       Brenda Platt, Local Inititatives Leverage EPR, ILSR Waste to Wealth report, Nov. 2000

·       Barry Commoner, “Pollution Prevention: The Source of an Ethical Foundation for Sustainable Development”, 1990

·       Google Books, excerpts: Norman Myers and Jennifer Kent, Perverse Subsidies: How Tax Dollars Can Undercut the Environment and the Economy,  Island Press, 2001

 

Powerpoint Presentation

 

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Week 7, October 17, Financing Green Enterprise and Development

·     Eugene Ellmen, "Socially Responsible Investing in Canada," Green Money Journal, August/Sept. 2008

·    David Korten, "When Bankers Rule the World: How we can call out the myths, restructure the banking system, shut down the con game, and take back America," Yes! magazine, March 2012  

·    Stacy Mitchell, "Banking for the Rest of Us," Sojourners magazine, April 1, 2012

·     Bill Bauelocavesting_book_200.jpg, “Investing in Sustainability,” Chapter 13, The State of the World 2008, NY/Washington: Worldwatch Institute, 2008

·      Michael Shuman, "Put Your Money Where Your Life Is: Americans want to invest locally. What's stopping them?," Yes! Summer 2009

·      Amy Cortese, "In Defence of Crowdfunding," Locavesting blog, March 16, 2012

·      Jessica Freireich, Investing for Social and Environmental Impact: A design for catalyzing an entire industry, Executive Summary of report for the Monitor Institute, Jan. 2009

·      Paul Weinberg, "Self-financing Toronto: City could ease cash crisis if it put revenues in a bank of its own," Straight Goods, May 14, 2012

·      Chandra Pasma and Jim Mulvale, Income Security for All Canadians: Understanding Guaranteed Income, BIEN Canada study, 2011

 

Optional:

·       John Bellamy Foster and Hannah Holleman, "The Financial Power Elite," Monthly Review, vol. 62, issue 1, May 2010

·       David Korten, "How to Liberate America from Wall Street Rule," Introduction to report from The New Economy Working Group

·       full report

·       Rebecca Leisher, "Watch Us Move Our Millions: Cities, churches and colleges take steps to move their money home,"  Yes! magazine, Spring 2012

·       Peter Boone and Simon Johnson, "The Canadian Banking Fallacy," The Baseline Scenario, March 25, 2010

·       Ellen Russell, "Should Canadians Worry about a Banking Crisis?", Toronto Star, June 23, 2012

·       Ellen Russell, No More Swimming Naked: The need for modesty in Canadian banking, Canadian Centre for Policy Alternatives report, June 2012

·       John Bellamy Foster, The Financialization of Capitalism, Monthly Review 58, 11 (April 2007); reprinted as chapter 4 of Foster and Magdoff's The Great Financial Crisis: Causes and consequences, NY: Monthly Review Press, 2009

·       Les Leopold, "How Wall Street Thieves, Led by Goldman Sachs, Took Down the Global Economy," Alternet, April 25, 2011

·       Wuppertal Institute, Micro-finance and Renewable Energy Investing in a Sustainable Future

 

Powerpoint Presentation

 

Videos:  Money, Power & Wall St., PBS Frontline, April/May 2012

               Michael Shuman speaks to CoopPower Finance Summit, July 14, 2012 

 

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Week 8, October 24, Social Justice & Community Enterprise

Rosemarie-GreenToronto.jpg

          Guest speaker Rosemarie Powell,

    BigOnGreen & Green Change Project

              at Green Toronto Awards 2010

 

skim these reports:

Black Creek SNAP: Growing Food and Green Opportunities, Sustainable Neighbourhood Retrofit Action Plan, Toronto and Region Conservation Authority, 2012

 

An Examination of Pollution & Poverty in the city of Toronto, PollutionWatch fact sheet, Nov. 2008

 

David Hulchanski et al, Toronto's Third City: Dramatic change in the inner suburbs 1970-2005, St. Christopher House and U of T, May 2011

 

Powerpoint Presentation

Also read if possible:

·       Angela Glover Blackwell, "Embracing Diversity to Strengthen the Economy," Huffington Post, August 21, 2012

·       Van Jones and Ben Wyskida, “Green-Collar Jobs for Urban America: Oakland looks for a greener path toward prosperityYes! magazine, Winter 2007

·       Preeti Mangala Shekar and Tram Nguyen, Who Gains from a Green Economy?, Colorlines, March/April 2008

 

(Even more) Optional:

·        John Cartwright, Green Jobs are the Future, background paper, Toronto Good Jobs for All conference, Nov. 2008

·        Michael Renner, "Making the Green Economy Work for Everybody," chapter 1 of The State of the World 2012.

·      Winona LaDuke, "Local Energy, Local Power," Yes! magazine, Winter 2007

·        Bernard Marszalek, "Green-collar Jobs, Industrial Policy, and Society with a Future," New Labor Forum, Fall 2008

·        Emily Badger, "What Shade of Green Best Suits the Economy?", Miller-McCune Research, Jan. 22, 2009

·        Green-Collar Jobs in America's Cities: Building Pathways out of poverty and careers in the clean energy economy,  report for Apollo Alliance & Green for All, March 2008

·        James Trimarco and Jill Bamberg, "Worker Co-ops: Green and just jobs you can own,"  Yes! Summer 2009

·        Philip Mattera et al, High Road or Low Road? Job quality in the new green economy, report for Good Jobs First, February 2009 

·        Adele M. Stan, "Big Business's Hidden Hand in the Smear Job on Van Jones," AlterNet, Sept. 8, 2009 image018.gif

Links:

·        Big on Green

·        Good Jobs for All Coalition, Toronto

·        Jane-Finch Community and Family Centre green change centre

·        Blue-Green Alliance

·        Blue Green Canada

·        Apollo Alliance

·        Green for All

·        Sustainable South Bronx

 

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image020.gifWeek 8 1/2, October 31, Block Week

                       

          [  here's a great film for reading week:  RiP: A Remix Manifesto  ]

 

 

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Week 9, November 7,  Commons & Creativity in the Network Economy

Readings:

·        Jay Walljasper, "What is the Commons?", chapter 1 of All That We Share: A field guide to the Commons, New York: The New Press, 2010

·        Yochai Benkler, A Moment of Opportunity and Challenge, Chapter 1 of The Wealth of Networks: How Social Production Transforms Markets and Freedom, Yale U. Press, 2005

·        James Boyle, "A Manifesto on WIPO and the Future of Intellectual Property,"  Duke Law and Technology Review, August 2004

·        Don Tapscott and Anthony D. Williams, Introduction and Chapter One “Wikinomics: The Art & Science of Peer-Production,” from Wikinomics: How Mass Collaboration Changes Everything (Portfolio/Penguin, 2006)

·        David Morris, "Why is Multi-Billion-Dollar Telecom Time Warner fretting over a small city in North Carolina?", Alternet, June 27, 2011

·        Diana LInd, policy brief: "Information and Communications Technologies Creating Livable, Equitable, Sustainable Cities," summary of chapter in State of the World 2012.

ATTENTION: also watch what you can of this film before class:  RiP: A Remix Manifesto

 

Optional :

·        Verdantix, Cloud Computing: The IT Solution for the 21st Century, study for Carbon Disclosure Project, 2011

·        Laurence Lessig, “Some Like It Hot: Piracy & culture,” Wired magazine, Issue 12.03 (March 2004)

·        image024.gifbook: James Boyle, The Public Domain: Enclosing the Commons of the Mind, New Haven/London: Yale University Press, 2009

·        Clay Shirky, "Does the Internet Make You Smarter?", Wall St. Journal, June 4, 2010

·        "Weblogs and the Mass Amateurization of Publishing," blog, Oct. 3, 2002

·        Michael Geist, "Supreme Court Shakes Foundations of Copyright Law," Toronto Star, July 15, 2012

·        Michael Geist, "Controversial copyright Rules Threaten Canada-European Trade Deal," Toronto Star, July 7, 2012

·        Christine Smillie-Adjarkwa, Is the Internet A Useful Resource For Indigenous Women Living In Remote Communities In Canada, Australia and New Zealand To Access Health Resources?, Paper researched and written for the Summer Student Internship Program 2005,National Network for Aboriginal Mental Health Research

·        Toward Equality of Access: The Role of Public Libraries in Addressing the Digital Divide, report for Bill and Melinda Gates Foundation

·        Stan Cox, "War, Murder, Rape...All for your cell phone," AlterNet, Sept. 14, 2006

·        Scott Thill, "Google: Good or Evil when it comes to the Environment?," AlterNet, July 3, 2008

 

Powerpoint Presentation

 

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Week 10, November 14, Consumption, Markets & Marketing

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Michael Renner, “Moving Toward a Less Consumptive Economy”, Chapter 5, pp. 96-119, from the State of the World 2004,  NY/Washington: Worldwatch Institute, 2004

Lisa Mastny, “Purchasing for People and the PlanetChapter 6, pp. 122-142, from the State of the World 2004,  NY/Washington: Worldwatch Institute, 2004  (skim)

Helio Mattar, "Public Policies on More-Sustainable Consumption," State of the World 2012

Chip Conley & Eric Freidenwald-Fishman,  "Why Marketing Matters,"  Introduction from Marketing That Matters, San Francisco: Berrett-Kohler Publishers, 2006

Jacquelyn Ottman, Consumers With a Conscience, chapter 2 of Green Marketing: Opportunity for Innovation, New York: NTC-McGraw-Hill, 1998

 

Optional:

--Gary Gardner and Erik Assadourian, “Rethinking the Good Life”, Chapter 8, from the State of the World 2004,  NY/Washington: Worldwatch Institute, 2004  RevBilly.jpg

--Aseem Prakash, "Green Marketing, Public Policy and Managerial Strategies,"  Business Strategy and the Environment, 11, 285-297 (2002)

--Tim Jackson, Tim Jackson, "The Challenge of Sustainable Lifestyles," chapter 4 of The State of the World 2008, NY/Washington: Worldwatch Institute, 2008

--book description and excerpts: Sharing the Work, Sparing the Planet: Work time, consumption and ecology, by Anders Hayden, MES 1997

   --David Morris, “Is Eating Local the Best Choice?”, AlterNet, Sept. 11, 2007

    --Stan Cox, “War, Murder, Rape…All for your cell phone,” AlterNet, September 14, 2006

   --Green Marketing News, Greenbiz.com

  

Forbidden:   (video)

Ψ  George Carlin on The American Dream

Ψ  Rev. Billy, The Church of Stop Shopping: What would Jesus Buy?

 

Powerpoint Presentation

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Week 11, November 21, Presentations

Aaron; Nitika; Durriya & Andrea; Anne; Antonio; Estelle 

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Week 12, November 28, Presentations

     [Tentative]

Kimia; Sylvia;  Brent;  Adrienne;  Mariana;

Alli;  Sabrina;  Jamai

 

[

 

Papers: approximately 15 pages, double-spaced, on a topic of your choice; due date TBA (usually about 10 days after last class)

Book Review: of any relevant book;  on the course biblio or not, about 5 pages double-spaced, due week 9.

Presentations: individuals (12 min.) or teams of 2 (20 min.) on a topic of your choice,

Grades: Attendance/Participation 10%; Review 10%; Presentation 15%; Term paper 65%.

 

 

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